It doesn’t matter what your politics are — Rob Reiner’s got a great little film here on effective presentations (the one at the campaign site is better quality than the one on YouTube). He’s pushing for Hillary Clinton for President. What he says applies to anything — selling Girl Scout cookies, selling Boy Scout popcorn, raising money to fight breast cancer, recruiting people to your organization, talking about the hero’s quest in Beowulf for your English 3 class, making a case for more computers for your classroom, whatever.
“She’d rather do laundry than talk to you.” That’s an acid test. If your audience would rather do laundry, you need to listen to Rob Reiner.
[Gee, I hope the Clinton campaign leaves that video up for a long time . . .]